More efficient than traditional advertising, Facebook retargeting is aimed at Internet users who have already shown interest in one of your services or products. This marketing technique proves to be effective in developing the commitment of your page or your audience or even in retargeting your prospects. To run such a campaign, follow these 7 …
▷ 7 Steps to Create a Successful Facebook Retargeting Campaign Read More »
With more than 2 billion users around the world including those of Instagram, Facebook provides you with a large audience allowing you to strengthen your online presence. Marketers have understood this well, because more than 93% of them are present on Facebook. But do you know how to set up an acquisition strategy on Facebook …
Faced with increased competition from its competitors, Meta is looking for new ways to encourage users to stay on the platform. Its latest feature: allowing some of its users to have multiple profiles on Facebook, thus putting an end to what it had put in place from the start. The company has confirmed that it …
Every month, more than 400 million Pinners come to Pinterest to discover and buy new products from brands that inspire them. For an even more expansive shopping experience, the platform has announced innovative new merchant features. Pinterest API for purchases, product identification for pins, video in catalogs, Shop tab on company pages, discover these four …
Instagram is taking a new step in the e-commerce market: the platform is launching a new “pay by chat” feature. Users can now easily purchase products from small businesses and track orders via direct messages on the app… More purchases directly on Instagram! Social commerce has exploded in recent years, with TikTok, Pinterest and Snapchat. …
▷ Instagram boosts e-commerce thanks to payment by chat Read More »
You got it right: YouTube has partnered with Shopify to offer all users new live shopping tools to buy products without leaving the website… A partnership that will change the opportunities for brands In its current state, shopping on YouTube is entirely doable, but not terribly convenient. Creators can add links to their products in …
▷ YouTube – Shopify: new partnership, new live shopping features! Read More »
You’ve probably been waiting for it for a long time… After more than 10 years as a mobile-only app, Snapchat is finally coming to your PC! Remember this name: Snapchat for Web (literally Snapchat for the Web) It’s the new PC version of Snapchat, a remarkable development for parent company Snap, which grew up targeting …
Snapchat launches the PC version of the application! Read More »
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Editorial project manager and passionate virtual assistant, I support you in all marketing, administrative and technical missions. See you soon 🙂 Niri Brusa Editorial project manager – Webmarketing & Co’m
This feature has been in development for some time on Instagram. It would allow advertisers to search for potential creators to partner with on social media campaigns. What is it about ? Meta is developing a TikTok-like Creator Marketplace for Instagram according to a recent announcement from Mark Zuckerberg… Instagram is evolving to find creators! …
Very soon perhaps! Instagram has started testing its Live Producer feature, so users can finally go live on desktop while using streaming software… You will soon be able to stream live content from desktop via OBS, Streamyard, Streamlabs and other streaming software. A Meta spokesperson recently announced: “We are still working on ways to make …
