A good social media strategy can have a real impact on the success of your brand. But without tools tailored to your goals, you can’t create high-value content, or even share it, to significantly drive engagement or attract new audiences. Looking for specific tools? Here are 5 examples of tools to use in social media, …
One of the strong trends in content, on social networks or in the blogging market, is collaborative content. Snapchat is looking to build on this growing trend by launching a new feature. Called “Shared Stories”, it makes it easier to share snaps, and therefore increase engagement… The original version of the feature allows you to …
▷ Snapchat launches a collaborative content feature: “Shared Stories” Read More »
Facebook, Instagram, Twitter, TikTok, YouTube and other social networks have become part of the daily lives of thousands of people. They are used to share photos, information about a special event. They are also increasingly used as a source of information, and have even replaced traditional media such as television or newspapers. To stay constantly …
▷ 7 types of essential content on social networks Read More »
At the end of April, YouTube had started testing ads on Shorts, this short video feature introduced in 2020 and similar to what Instagram Reels offer, but especially TikTok. From now on, this advertising option is accessible to all… YouTube Short ad test: encouraging first results Alphabet, the parent company of Google, had announced its …
Trying to come up with a digital strategy can be a challenge. After all, web marketing incorporates so many different aspects of the online world. However, it is important to remember that your small business does not need to cover all areas of the Digital Marketing. You’ll likely have more success by focusing on a …
This is news that will delight community managers! Hootsuite has added the TikTok video entertainment app to its suite of features. The social media management platform thus makes it possible to manage, execute and optimize TikTok content using its various tools… TikTok says marketers can now manage their social media marketing campaigns directly through these …
▷ Good news, TikTok integrates Hootsuite! TikTok integrates Hootsuite Read More »
Did you know that Instagram can automatically transcribe all the videos you watch on the app? It offers auto-generated captions to make content accessible to everyone, including people who are deaf and hard of hearing. But don’t want to show auto-generated captions on Instagram videos? Follow this little guide… Video, one of the best types …
▷ How to enable and disable video subtitles on Instagram? Read More »
Emerging from the booming social media market, influencer marketing is one of the fastest growing strategies for getting a message across. As it evolves, it will continue to help brands reach and engage their target audiences. However, it is clear that a strong image of perfection is conveyed as the norm, leading to a change …
▷ The authenticity of the visuals acclaimed by French influencers on social networks Read More »
![[Etude] Web 3.0, metaverse : les Français sont les derniers de la classe !](https://sanaloans.com/wp-content/uploads/2022/08/the-French-are-the-bottom-of-the-class.png)
Web 1.0, Web 2.0then recently Web 3.0… Having trouble keeping up? The next generation of the Internet and web protocol will be the next phase of growth for web businesses. Web 3.0, this improved version of Web 2.0, is characterized by the creation of a virtual world on the Internet with in particular the metaverse. …
Each brand, whatever its sector of activity, wants to contact an influencer to make itself known and effectively reach its target. But navigating this complex world of influencer marketing can be difficult and daunting if you don’t have the right contacts or sufficient resources… Are you out of ideas or not at all sure how …
▷ 9 techniques to convince an influencer to use your products Read More »
