In branding and marketing, design is essential. The first impression given by the visual appearance of your brand can stay in the memory of the public for a long time and influence their perception of your company for better or for worse. But design is not limited to designing images, creating unique logos, fonts and …
▷ Brand design must regain its place: 6 false beliefs Read More »
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I interviewed Olga Do Nikitina, president since 2019 of Klytia Paris. Klytia is a Premium Luxury cosmetics brand specializing in chronobiology. Olga tells in this interview the marketing strategy of the brand with the importance of development in China. We also discuss the renewed notoriety which is a fundamental issue for Klytia in the months …
▷ [Interview] How to grow a historic brand in niche cosmetics? Read More »
How to find your first client without experience? What is my BEST ADVICE to progress in sales ? How much tax do I pay? How to go from copywriter to trainer? The guest question MYSTERY. All that… These are the questions I was asked a few days ago. Guess what ? I decided to hook …
Since my beginnings on the internet, I have noticed that most blogs are not “optimized” for the reality of today’s web. So I decided to write an article that will help you identify 4 quick things that will optimize your blog so that he knows the success he deserves… From the outset, I must advise …
Thing promised, thing due. Here is an article on my 7 favorite bullet point formulas. With this, you will be able to present your offer in an irresistible way, and you will be forced to deactivate Stripe notifications (so much you will sell)… ⚠️ Disclaimer: here you will discover powerful sales formulas, which should not …
▷ The only 7 essential bullet points to become rich Read More »
You’ve spent hours designing a landing page. You invest in PPC (Pay-Per-Click) or CPC (Cost Per Click) marketing and email marketing campaigns. But nothing helps, the conversion rates do not take off! Discouraging, isn’t it? It’s time to optimize your landing page… The basics: what is a landing page? Keep in mind that a landing …
For a better positioning of your website, it is important to be aware of the best SEO trends. Among them are the right ways to optimize your content for unparalleled SEO. Improving your content, by adopting the 2022 SEO strategies, will make you rank higher when searching on Google. So what are the SEO trends …
Emails are a web entrepreneur’s best friend. It is thanks to them that we can send newsletters, create a relationship with our audience and SELL. In this article, I will reveal to you the exact structure that all the bosses of the game use in all their emails (whether sales or relationship). Let’s go… Ah, …
▷ The magic structure that generates thousands of euros in a single email Read More »
A promotional item campaign is an excellent way to work on your notoriety and your customer relationship. Are you launching your first campaign of this type? Follow these tips to get there… 1. Define your goals Whatever you are told, the first step is to clearly identify what you need and what you are looking …
What if your employees became ambassadors for your company? HR functions face many challenges in 2022: new organization of work, automation of HR processes, new employee expectations… Attracting new talent has also become a major concern. It is therefore essential to put in place strategies to improve your employer brand, retain and engage your employees… …
▷ Employee ambassadors to promote your employer brand Read More »
